SteadyNews Daily Update - April 4, 2016

Written by Dominique Catabay

Google Updates The Search Quality Rating Guidelines

Google made their first update to the Search Quality Rating Guidelines since they made them public last year. The changes reduced the length of the document from 160 pages down to 146 and you can view the new document here. Jennifer Slegg did a full review of the changes, which you can read here. The changes include reduced emphasis on supplementary content, an emphasis on local, renamed "Visit-In-Person" by Google, continued emphasis on mobile (with even more examples), and increased emphasis on Your Money Your Life and E-A-T (Expertise, Authoritativeness, Trustworthiness). If you want the full summary, look into Slegg's article or take the time to take apart the document!