Facebook Launches Audience Optimization for Facebook Pages & Posts

Facebook has a new feature that allows Facebook Page owners to select the audience that they want to view their posts. The audience can be chosen based on age, gender, location, and language and can only be set up before a post is posted. The audiences can also be set around interests of Facebook users. Audiences can not be edited after the post is published. The new update came with some new information in the Audience Insights to help see numbers on the people who are clicking on, commenting on, liking, and sharing your post.