Twitter to Test Promoted Tweets to Logged-Out Users

Twitter is testing out having promoted Tweets for users who are not logged in to Twitter. They say that they have about 500 million visitors a month that aren't logged in and are just viewing other peoples' profiles or following links to the pages. They are currently testing the new advertising feature on desktop only and will only show ads that are going for website clicks, website conversions, or video views. The test is starting out with a few advertisers in the U.S., U.K., Japan, and Australia!