AdPushup released an A/B testing tool for publishers including users of Google AdSense. The tool automatically tests the location of ads on a page and their layout across devices in order to increase their viewability and CTR. This is the first tool of its kind that works with AdSense to help with ad placement on pages that AdSense doesn't really have control over. AdPushup can have settings selected and it serves winning advertisements through machine learning. The co-founder says to 'think of it like an automated ad personalization engine'.